Sponge Software

Sponge helps marketers create data-driven plans and measure performance to drive revenue growth for their companies. Work back from revenue to calculate lead and opportunity targets, optimize your marketing mix, and see which campaigns are making an impact with legitimately useful analytics. Sponge integrates with Salesforce.

Made by marketers who have lived through the pain of reporting via Excel and created a solution that would actually help marketers run better campaigns. Currently in private beta - sign up to get a sneak peek!