Trackingplan
The digital analyst agent that knows when your data is wrong.
Trackingplan is the AI agent for Digital Analytics & Performance that, unlike AIs built to answer, is built to know what’s actually happening before confidently giving you a response.
It sits where the truth of a number is decided — the hit, the dataLayer, the pixel, the CAPI payload, the consent state, the GTM release — so when you ask why conversions dropped on Tuesday, it can tell you the purchase event was renamed in a release instead of inventing a story about seasonality.