SKU Analyzer
Google Shopping analytics built around your products
SKU Analyzer pulls Google Ads and Merchant Center data into one product-level dashboard. Each product has its own performance view across Shopping, Performance Max, Demand Gen, and YouTube, filterable by brand, product type, or custom label, with competitor pricing and visibility alongside ad numbers.
It identifies wasted spend by splitting zero-conversion products into confirmed waste and still-at-risk by attribution lag. It breaks down Performance Max spend across Shopping, Display, and Video, tracks feed and price changes daily, and runs before-and-after title tests. Built by a Google Ads consultant, it is now a free private beta.
