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Not Pink

Turn your shared bucket-list dreams into plans and memories

Not Pink is an iOS app for couples who want a shared space to plan and live out more experiences together. Each idea moves through four phases: Align, Planning, Prepare, and Relive, with both partners confirming to advance, so the things you keep talking about actually move forward.

Built for mature couples 28+, Not Pink targets the audience most couples apps overlook in favor of new relationships or long-distance use cases. Unlike other bucket list apps that use flat checklists, Not Pink gives every shared experience a structure worth moving through together.

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