Granularity
We help brands relevant, anonymous site visitor data (first-party data)
Granularity
We help brands relevant, anonymous site visitor data (first-party data)
Granularity is a two-sided, marketing technology and consumer engagement platform that solves two big problems for marketers.
Problem #1: On average, 97%-98% of a brand's site visitors are anonymous. Solution #1: We help collect relevant data on a percentage of their unknown site visitors. Problem #2: 3rd party data is on the verge of going away Solution #2: Granularity helps these companies capture first-party data that is in compliance with privacy standards. Bonus: Brands can retarget this hyper-focused group of visitors with ads, short surveys, and other content through on the most effective means possible (mobile). This is all done through a simple widget placed on your site.
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