Biostrap was born out of a desire to deliver a consumer wearable dedicated to providing insights geared towards total health.

Differentiators include 1. Full-body tracking. By placing sensors on both your wrist and shoe, we're able to get a complete picture of your exercises and provide metrics such as reps, duration, consistency. We auto-recognize cardio movements, and you can train any repetitive exercise and we'll automatically recognize it. 2. Deep biometric insights. When it comes to biometrics, most trackers today only do heart beat counting. We take an entirely different approach -- We use a clinical quality pulse oximeter to capture raw high-fidelity waveforms.