Step is an AI life coach with a realtime connection to data sources like apple/android health, calendar events, spending patterns, and even screentime. Step uses this live-awareness of your progress to react to your actions with realtime coaching. This feels totally different than generic notifications; it genuinely motivates you, because that holistic understanding of your goals and tradeoffs feels so personal.

Step also helps plan your goals/habits, strategizes based off of your progress, and adapts its communication style to best suit you and your circumstances. But the core value lies in that global understanding that allows Step to actually change behavior and keep you consistent.