*LightCat *gives you 3 things

1) Feedback without effort: Choose a poll, embed on your website or product, and start getting feedback from customers and visitors you already have. 2) Discovery of user segments: See the results in a clean powerful dashboard and discover segments of users who reacted in a certain way. 3) Discovery of bad parts of your offering: LightCat tracks clicks anonymously. You will know which parts of your offering do people dislike and improve them.