Intelligently matching fashion-lovers to emerging labels based on style + enabling crowd-sourced feedback. YOU can change the landscape of emerging fashion.

@rgiovine Hi Raffaele - great question. We are staying away from the model used by many online marketplaces where products are recommended based on previous purchases. Instead, our purpose is to introduce shoppers to emerging designers who match their overall style (preferences which you can also change anytime) - that they can get behind and support as a brand overall. It's not so much purely about shopping - it's more about creating a community around emerging designers who may not have had a chance otherwise. Italist looks great by the way!